|
|
| Marketing Information |
|
This Information Brought to you by TopWebProducts, knowledge is power. |
|
|
D.A.N.C.E. With Me
Recently, a client asked what he could do to help my business, but I wasn't ready with the answer. A lot of us probably miss these opportunities because we don't think through what we need and how to respond when someone offers to help promote us. Let's take a look at the D.A.N.C.E., a few simple ways you can enlist your network to help promote your organization. Distribute and Display. Do you have literature or product samples that you can ask someone in your network to distribute for you? Perhaps you could ask them to place your information in their next client mailing, or hand out your brochures or samples at an upcoming meeting they are attending. If they have a high traffic office, ask them to display your products or material. Arrange. Your contact knows a lot of people that you also should know. So, get her to arrange a meeting for you. It's best if you can get your friend to accompany you to the meeting. This helps place everyone more at ease. Nominate. There are all sorts of awards and recognition programs. Ask someone to nominate you for appropriate business and community service awards. Your local Business Journal has a number of awards ranging from Women in Business and 40 Under 40 to Diversity awards. Client Heidi Hines just won a Business Journal Women in Business Award. Don't forget the community service related awards, too. For instance, client Jayson Colavella of Youth Link was named a hometown hero by WBT Radio. Contact. Your network also can provide you with leads and referrals. Maybe he heard about plans one of his clients has for expansion. He could pass this lead along to you and direct you to the appropriate contact. Someone in your network could give you the names and addresses of people they think would be good prospects. Better still, they could make the first contact with the prospects and then provide you their information so you can follow up. Endorse. Testimonials are a time honored method of getting others to promote your business. Ask your client if he would provide you with a quote on what he gained from your products or services. This endorsement can then be used in a multitude of ways from your website to direct marketing. A good way to get others to D.A.N.C.E. with you is to do the same for them first. So, make a list of those who could help your business and then offer to help them first. Harry Hoover is managing principal of Hoover ink PR. He has 26 years of experience in crafting and delivering bottom line messages that ensure success for serious businesses like Bank of Commerce, Bray Law, Brent Dees Financial, Focus Four, Levolor, New World Mortgage, North Carolina Tourism, TeamHeidi, VELUX and Verbatim.
Check out the many ways to use this and learn about all the
aspects of each form of this that is available. Explore and learn
from all that is given here. There are many uses for this
in all of it's forms. For your use from TopWebProducts. |
|
|
|
RELATED ARTICLES
Marketing Smarter To Earn More An accountant once told me that he never met anyone who didn't want to make 30% more money. Whether you want a better lifestyle or to take more vacations, buy a fancy car, spend more time with your family, send your children to college or to give it all away, you could always use more money. The Top 10 Wild and Wacky Ways to Market Yourself for Big Visibility In today's competitive world of business, it takes moxie and pizazz to sell a great product, idea, or service. This list will provide you with ten unusual and creative marketing strategies which will help you to stand apart from the competition and to increase your visibility. The Importance of a Marketing Plan There aren't many things in life that you would get into with out a plan. Marketing is no different. Your overall marketing plan should cover about a six month period, and should be made up of weekly and monthly marketing schedules. Marketing Hesitation Costs Dearly Timing is everything. Hate to be late? The early bird gets the worm. Customer Lifetime Value - The Key To Maximizing Your Profits! The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value. Integrity and Marketing - Finding the Right Balance When marketing themselves to leads and prospects there are five common mistakes people make, all which can be easily avoided by finding the right balance to maintain your personal and professional integrity in all pursuits. Demographics For the Masses Information is the lifeblood of the economy. That's especially true for businesses, because the ability to identify current customers and locate new customers makes the difference between boom and bust. So how do successful companies do it? Through targeted market research, which usually means arcane computer systems, large staffs, and six-figure budgets. Differentiate or Die Sounds pretty harsh, doesn't it? Well, I can tell you from personal experience with both my own business and with my clients, "differentiate or die" is not an exaggeration. Whether you're a small one-person shop or a large government agency, solvency and the future of your business rely on you standing out in a competitive marketplace. 5 Ways to Use Your Business Cards More Effectively Contrary to popular belief, the best use of business cards is not making origami or collecting dust. But, in this article you will find 5 of the most effective ways to use your business cards on a daily basis! Maximum Marketing - Minimum Budget Two years ago I started my small Virtual Assistant business with a non-existent marketing budget. I borrowed marketing books from the library, read countless articles on the Internet and joined a professional trade association of my peers. I learned hundreds of marketing techniques and one valuable lesson. The lesson I learned is that the financial ruin of large companies is often achieved by incredibly expensive and glitzy marketing plans that do not take into account the company's ability to earn a profit. Over time, I found that the most effective marketing techniques that allow a company to make a profit are those that are inexpensive or free. What a fantastic discovery for me at that time! This knowledge, combined with hard work and excellent customer service, enabled my small business to expand at a phenomenal rate. 10 Ways to Get Your Flyers Noticed An inexpensive way to promote your services is to createvarious flyers and distribute them wherever you go -- pinthem to the bulletin boards at the library, bookstore,handout out at networking events, or playing tennis. Hereare 10 tips on how to get your flyer noticed and remembered. Increase Repeat Business and Referrals with Direct Mail So you have been writing mortgages like crazy now for the last few years. You have a pretty big database of customers and hopefully you have been getting and keeping full contact information for them. An organized database is the first key to customer retention. Gift Cards - Is It Time to Use Them for My Business? You're probably thinking, here we go again somebody is trying to sell me something that I really don't need. I'm sure it will benefit them, but will it benefit me? Firstly let me say that my company, Solutions Ink does sell gift and loyalty cards. The market out there while huge is certainly not for anyone. Who then are these cards good for? Teaming Up Marketing and Sales The Pitchers: Sales Strategic Marketing and Tactical Marketing Know The Differences And Profit Most people mistakenly assume that when you talk about marketing, you're automatically talking about "Tactical" marketing - placing ads, generating leads, sending out mailers, attending trades shows, creating brochures, implementing a follow-up system, and so forth. Learn How to Market Your eBusiness in Real Time: Dissect, Study, Emulate Everything you will ever need to know about internet marketing is plainly available to you everywhere you go on the internet. All you need to do is dissect, study, and emulate these methods and you invariably will become just as successful as the people who created them. Network Your Way to Success- 12 Tips to Jumpstart Your Business Lots of people network but few reap the rewards of zeroing in on their potential when it comes to networking. Here are some tips to help fill the gap between where you are now and where you can be. When Business Cards Arent Enough: Unusual, Unexpected, and Uncommon Networking Tips There comes a time in every small businessperson's life when common networking practices like handing out business cards, attending various meetings and schmoozing with potential clients only goes so far. Eventually, the same old techniques get overused to the point that they become insufficient. Creative Emulation In business we have a number of ways or tools that we use to stimulate improvement. Most of us could recite these in our sleep: 11 Powerful Marketing Tips Each of these 11 marketing tips is based on a marketing strategy or tactic proven to boost sales. How many are you using?
|
| home | main | site map |
| TopWebProducts © 2006 |